Autumn/
Winter launch

I collaborated with the CEO, Creative Director, Marketing Manager/Copywriter and social media team for this campaign to showcase our Autumn/Winter collection. We decided to launch the collection in mini drops every week with different themes. Through brainstorming we liked the jewels from some of the heels and decided on hypnotic jewels as one of the themes. I brought it to life with our own take on hypnosis in a luxurious way and rolled this out on our multiple platforms.

Outputs: Instagram story, website/mobile design, Facebook/Instagram ads, email, retail posters

Client: Kat Maconie